DALLAS – Front Burner Restaurants LP’s, Twin Peaks has agreed to sell a majority interest in its Atlanta-based franchise group La Cima restaurants. La Cima is Twin Peaks largest franchisee and currently owns and operates 15 Twin Peaks Sports Lodges in six southern states. Terms of the sale were not disclosed.
La Cima’s COO, Joe Hummel, will take over as CEO of Twin Peaks for Starlette Johnson who will serve on the board for Front Burner Restaurant Group after a brief transition.
Hummel will report to the Twin Peaks board of directors, chaired by founder Randy DeWitt. Coby Brooks, La Cima managing partner, will also join the Twin Peaks board of directors.
“The process of re-energizing Twin Peaks is something we’ve all been working on and I’m excited for the chance to accelerate this process,” Hummel said. “The heart of the Twin Peaks experience has always been fun and hospitality, and I’m looking forward to working with the board and the team to bring new excitement into our restaurants.”
“I’m grateful for the leadership Starlette delivered and the contributions she has made after agreeing to step into the CEO role during a challenging period in our company’s history,” DeWitt said. “We all believe in Twin Peaks and this unique partnership with La Cima, and Joe’s leadership will ensure we solidify our position as the leader in our segment.”
