CANTON, MASS. — Francisco “Pancho” Gonzalez has been named regional vice president of Latin America and the Caribbean for Dunkin’ Brands Group Inc. In this role, he will assume responsibility for the Dunkin’ and Baskin-Robbins brands throughout the region.

Gonzalez joins Dunkin’ after more than 25 years with McDonald’s Corp. Early in his career, he spent eight years as a multi-unit franchisee for McDonald’s in Mexico, eventually being named president of the Mexican co-op and later leading the country for the brand as managing director. He then transitioned to McDonald’s Corp. and served in several executive roles, including vice president of operations for McDonald’s Mexico, senior vice president of operations for the six countries of the Central America region, and managing director for McDonald’s Mexico.

He was most recently vice president and general manager of McDonald’s Houston region and before that was vice-president and general manager of the Michigan region. Prior to that, he was vice president of the greater Chicago region. Earlier in his career with McDonald’s, Gonzalez was director general and vice-president of operations for McDonald’s Mexico and Central America.

“Latin America and the Caribbean represent key international markets for both Dunkin’ and Baskin-Robbins,” said Rick Colón, senior vice president of operations and development for Dunkin’ Brands. “We are thrilled to add Pancho’s deep industry experience in these territories to help lead our continued growth and success within the region.”