ASHEVILLE, NC. – Small batch plant-based meat producer, No Evil Foods, will fund the recovery and recycling of  2 lbs of plastic waste for every 1 lb they generate through a partnership with  rePurpose Global, a movement of conscious consumers and businesses focused on offsetting their plastic footprint. If successful, No Evil Foods will become the first plant-based meat producer to take a plastic-negative stance.

Currently, the ocean contains and estimated 150 million metric tons of plastic waste, and every year an additional estimated 8 million metric tons of plastic are added.

“Becoming a plastic-negative company through rePurpose Global enables us to be directly actionable in our mission to fuel and inspire positive impacts on people, planet, and animals. As a food manufacturer, plastic is a necessity to create safe products, but we can't ignore our participation in a pressing global plastic-waste problem,” said Sadrah Schadel, co-founder of No Evil Foods. “For No Evil Foods, that means committing to plastic neutrality and choosing to do business responsibly and sustainably by removing twice as much plastic waste generated from our packaging. Until viable alternatives exist, we will continue to seek ways to manage the impact of the creation of our products.”

The partnership with rePurpose Global will place civic engagement enterprise, CarPe, as No Evil Foods’ impact partner to support No Evil in its commitment. CarPe focuses on waste management and with its expertise builds new value chains for plastic waste recovery and recycling across central and northern India. CarPe will act as the on-the-ground support to recover twice the amount of low value plastic than No Evil Foods generates in its food production. No Evil, rePurpose Global and CarPe estimate the partnership will remove 8,000 lbs of plastic from the ecosystem in the first year, twice the amount used to produce No Evil products.

“Our partnership with rePurpose has a positive environmental as well as a social impact,” Schadel said. “By offsetting our plastic waste through CarPe, we are also supporting a project that is dedicated to doing no harm to marginalized communities while striving to improve their conditions.”       

Svanika Balasubramanian, chief executive officer of rePurpose Global, added, “Now more than ever, we need brands like No Evil Foods to take the lead on environmental action. Their decision to go plastic negative will undoubtedly resound across their industry, and we're excited to help them achieve their sustainability goals moving forward.”