SYRACUSE, NY. — Hofmann Sausage Co. expanded its southeastern distribution by partnering with Walmart locations in Florida. Hofmann Natural Casing German Brand Franks and Natural Casing Snappy Grillers can now be found in 88 stores across Florida, including Tampa/St. Petersburg and Orlando regions.
“We are excited to add product availability in Walmart stores in the state of Florida where we already have a strong grocery retail presence,” said Claire Spengler, Hofmann retail specialist and sales representative for the Walmart account. “We have many fans in the southeast and especially in Florida, where consumers know the Hofmann brand and grill year-round. Now, shoppers have more places to find our amazing products.”
Hofmann added that IRI data shows the manufacturer’s Natural Casing German Franks to be “the No. 1 selling natural casing hot dog/frank in the US Southeast (52-week timeframe ending 8/7/22).”
Operating since 1879, Hofmann now offers products online and in grocery, big box, convenience stores, restaurants and stadiums across eastern United States.