BOSTON – Verde Farms, a producer of organic 100% grass-fed, pasture-raised beef, collaborated with leading retailer Harris Teeter to expand Verde Farms’ distribution in the south Atlantic region. The product roll-out began in July, with Verde’s organic, 100% grass-fed 93% lean ground beef available at an introductory price of $9.99 per lb.

Verde Farms beef will be available in more than 250 Harris Teeter stores. The partnership marks a significant milestone for both companies.

“We are thrilled to join forces with Harris Teeter to make our organic, 100% grass-fed beef accessible to even more health-conscious people and families,” said Dana Ehrlich, Verde Farms chief executive officer and co-founder. “We believe that great-tasting beef should also be produced in a way that supports the health of our animals, the environment, and our communities. Harris Teeter shares our values, and together, we look forward to providing a premium beef option that shoppers can feel good about.”

Verde has provided high-quality, organic, 100% grass-fed beef from pasture-raised cattle since 2005. The company partners with a global network of family farmers who share the company's passion for high-quality beef raised with respect for animal welfare and without growth hormones and antibiotics.