AUSTIN, TEXAS — Clearwater, Fla.-based gourmet butcher and grocery franchise, Southern Steer Butcher announced its continuing expansion with a location to open in Austin, Texas. The brand is thrilled to bring the city the highest quality meats and gourmet groceries and a commitment to contributing back to the community.
“We are thrilled to be bringing Southern Steer to Texas for the first time,” said founder of Southern Steer, Greg Snyder. “We take our role here at Southern Steer very seriously. Each of our locations is staffed with educated employees who are trained to advise customers about proper cuts, marinades, and cooking techniques. We can’t wait to integrate into the Austin community and provide its members with the highest quality, sustainably sourced meats and grocery items that they can be proud to feed their family and friends.”
Southern Steer locations offer premium meats, sides, desserts, craft beers and wine, as well as pre-assembled meal packs. Meal packs contain the required ingredients to prepare five complete meals. Southern Steer also offers meal prep classes designed for each participant to fully prep and pack 10 meals, each serving a family of four to five.
“It is so exciting to continue to see the impact Southern Steer makes on each of the communities we enter,” Snyder said. “One of our biggest goals as a brand has been to positively impact the communities we serve. We are so proud of our giveback initiative, Project 52, which encourages each location to complete a charitable act for the community each week, for all 52 weeks of the year. We’ve seen such tremendous feedback from both the stores and the community, and it is something we are proud to continue to watch grow in our stores and to bring to Austin.”
Currently, Southern Steer has four locations operating in Florida, with four more in development, including the Austin location. Southern Steer projects doubling the number locations in its franchise system each year for the next several years. The Southern Steer team aims to offer prospective franchisees the tools to operate successfully through teamwork and strong leadership, while creating a first-class experience for customers.