QUINCY, MASS. — Ahold Delhaize USA (ADUSA), an omnichannel grocery retail group that includes Food Lion, Hannaford, Giant Food, The GIANT Co., and Stop & Shop, has partnered with DoorDash.
The partnership will provide consumers an on-demand grocery delivery marketplace for each of ADUSA’s local omnichannel brands. The group expects deliveries through DoorDash to be available across all retailers by March.
“As leading omnichannel grocery retailers in their markets, Ahold Delhaize USA brands are focused on providing fast and convenient grocery delivery for customers,” said JJ Fleeman, chief executive officer, ADUSA. “The addition of DoorDash as a marketplace partner for our companies is very exciting. The speed and ease of DoorDash and its strong reputation for providing great customer service aligns with the priorities of each of our local brands. We look forward to delivering this new option for customers of our local brands — as well as new customers through DoorDash — and leveraging this partnership to enable our brands as they continue to drive omnichannel growth.”
ADUSA said all its brands will have their loyalty programs integrated into the DoorDash platform, and the brands will be included in the DashPass program, which offers members exclusive benefits such as reduced service and delivery fees on orders.
“From day one, DoorDash has been focused on creating opportunities for our merchant partners to compete, succeed, and flourish in every environment,” said Tony Xu, CEO and co-founder at DoorDash. “We’re excited to partner with Ahold Delhaize USA brands to support the growth of their digital channels and help them engage consumers in new ways. As consumers’ favorite local commerce platform, we look forward to expanding our East Coast selection and giving consumers more access to everything in their neighborhoods, including groceries, retail, flowers, food, and more.”