AUSTIN, MINN. — Hormel Foods Corp. announced its plans to redesign the packaging of its Natural Choice line, which will significantly reduce the amount of packaging materials used.
The food company stated changes will result in reducing its usage of packaging materials by an estimated 337,000 lbs per year over prior packaging. The move is part of Hormel’s 20 By 30 Challenge, in which Hormel proposed 20 quantitative and qualitative goals to achieve by 2030.
"This redesign brings a fresh, new look to packaged lunch meat and delivers a craveable option that never compromises on flavor," said Jeff Wallace, associate brand manager of the Hormel Natural Choice brand. "Additionally, consumers can indulge in their meal knowing that we are taking action by changing our packaging to save on overall packaging materials used. We are proud to continue to deliver products with no preservatives, no nitrates or nitrites added."
Hormel Natural Choice features its TrueTaste commitment, which utilizes high pressure processing (HPP) as a food safety intervention that ensures a clean label and extends shelf life.