CHICAGO – A new study by foodservice consultant Technomic finds the convenience store segment nominally grew by 1.5% in 2009. 7-Eleven, Circle K and APlus Mini-Mart are the leaders by U.S. total convenience store count.

"Convenience stores are investing in prepared foods, which is putting increased competitive pressure on quick-service restaurant [Q.S.R.] chains," said Darren Tristano, executive vice president.

Upgraded foodservice offerings and facilities examples include:

• 7-Eleven began offering takeaway pizzas at more than 1,100 units last fall. The whole pizzas, available in pepperoni and four-cheese varieties, are ready to go within a few minutes of ordering. Slices are also available.
  
• Cumberland Farms' new foodservice-focused concept store format includes a complete all-day prepared foods island with breakfast sandwiches, baked goods and pastries; a variety of to-go salads, fruit cups and yogurt; and a wide selection of sandwiches. New hot items include toasted flatbread sandwiches and pizzas.
  
• Turkey Hill Minit Mart’s new grab-and-go food program called Wholesome @ Home includes a new line of prepared foods, such as cobb salad, chicken-salad croissant, Oriental chicken, shepherd’s pie and a fruit tray with yogurt dip, as a healthier alternative to takeaway fare from quick-service restaurants.

These and other examples are presented in the 2010 Technomic Leading Convenience Stores Foodservice Report, which covers the leading convenience store brands by unit count totals, economic impact, new product offerings, programs and facilities, quick-service brands in convenience stores, marketing and promotions and the convenience store consumer.