WASHINGTON — The National Turkey Federation (NTF) has announced the appointment of Alex Davidson as its new senior director of public affairs, effective Aug. 19. Davidson brings a wealth of experience to the role, in which he will lead public outreach for the US turkey industry.

“We are thrilled to welcome Alex to the National Turkey Federation team,” said Leslee Oden, NTF president and chief executive officer. “With his extensive background in public affairs, strategic communication and political advocacy, he is well-equipped to tell the story of America’s cherished turkey industry. I am excited for him to hit the ground running and confident that his leadership will drive positive results for our members.”

Prior to joining NTF, Davidson served as director of public affairs at the Beer Institute. During his time there, he created and executed proactive, strategic, organic, paid and digital communication strategies that increased the $409 billion beer industry’s visibility among legislators, media and consumers. Davidson also served as a primary spokesman for the association. He directed the development and release of key national campaigns including Stand With Beer, MidwestPremiumExposed.org, Building Bridges with Beer and created the Beer Institute’s first grassroots advocacy program.

Before the Beer Institute, Davidson served in the US Congress as communications director for the late Representative Paul Mitchell (R-MI). Before that, he served in various roles for Representatives Blake Farenthold (R-TX) and Mike Bost (R-IL).

“I am excited to join the National Turkey Federation to help elevate the voices and priorities of turkey farmers and processors across the United States,” Davidson said. “I look forward to collaborating with the NTF team, turkey growers, processors, the federation’s allied members, industry partners and policymakers to address the challenges and opportunities facing the turkey industry.”

Davidson received a bachelor’s degree in political science and Mandarin Chinese from the University of Maryland, College Park. He lives in Bethesda, Md., with his wife Stephanie and his dog Teddy.