ST. LOUIS, MO. — Panera Bread is encouraging all soup lovers to ditch their spoons with the introduction of its newest product — Ciabatta Dippers. These melty sandwiches paired with the perfect portion of soup create the ultimate dipping experience.
Now available at participating bakery-cafés nationwide, Panera’s Ciabatta Dippers come in two distinct, cozy varieties:
- French Dipper – Features tender, marinated steak, melty provolone and asiago, and garlic aioli drizzle on Ciabatta paired with a dipping portion of Bistro French Onion Soup
- Spicy Chicken Dipper – Features a combination of grilled chicken, creamy salsa verde spread, and melty provolone on Ciabatta paired with a dipping portion of Creamy Tomato Soup
“At Panera, our guests have shown us just how much they enjoy pairing menu items, especially dipping their sandwiches into our signature soups,” said Mark Shambura, chief marketing officer at Panera Bread. “Inspired by this love for creative combinations, we’ve crafted two delicious new menu items for guests to ditch the spoon and embrace the dip. There’s nothing better than the pairing of a melty sandwich with the perfectly portioned, savory soup, and we’re excited to bring both together for a great value.”
Beginning now through Nov. 17, MyPanera rewards members who activate the promotion in the Panera iOS app and who order a Ciabatta Dipper or other qualifying Panera sandwich can earn a double visit credit towards their next loyalty reward.
