NEW ORLEANS — Zatarain’s, a brand that has been bringing the vibrant flavors of New Orleans to kitchens across the United States for more than 130 years, announced the debut of its reformulated Andouille Smoked Sausage.

The new product takes a bold twist on the fan-favorite by providing a combination of heat and savory spices for an even more robust and flavorful experience.

“Our customers love the smoky taste of our original sausage but craved even more of that New Orleans flavor,” said Glen Schutzman, vice president, marketing, Convenient Meals at McCormick & Co., parent company of Zatarain’s. “So, we listened to them and were able to achieve just that with the relaunch of the classic Andouille SKU. The refreshed recipe provides a richer, bolder taste that pairs perfectly with any dish inspired by The Big Easy’s vibrant culture and culinary scene.”

Building on the traditional New Orleans-style flavor profile, Zatarain’s Andouille Smoked Sausage is smoked and seasoned with paprika, black and red pepper, oregano, and thyme. Zatarain’s said the Andouille Smoked Sausage can elevate any dish, whether it’s a New Orleans classic like gumbo and jambalaya or a crowd favorite like charcuterie boards and breakfast sandwiches.

In honor of the launch, Zatarain’s has teamed up with longtime partner and award-winning cookbook author Joy Wilson to create new recipes featuring the new smoked sausage product. Masterfully using the Andouille Smoked Sausage in a twist to a holiday classic, Wilson crafted a recipe for French Onion Corn Bread and Andouille Stuffing.

“Bringing the bold, authentic flavors of New Orleans to home kitchens across the country is something Zatarain’s does so well, and I look forward to creating recipes with their products at the center,” Wilson said. “Since moving to Texas, I have missed the comforts and traditions of my home in Louisiana and this recipe adds festive flair to my holiday table and gives everyone a taste of the city I love so much.”

Zatarain’s Andouille Smoked Sausage is now available at Kroger and Walmart locations nationwide as well as many other regional retailers.