SAN FRANCISCO — Holy Grail Steak Co., an online purveyor of genuine Kobe Beef and other rare, exclusive high-end steaks, announced its launch of Holy Grail Subscriptions.

The company will allow customers to choose a recurring delivery of every one, two, or three months of steak flights. Holy Grail said subscribers would receive as much as 15% off each flight.

“Nowadays, subscriptions are an integral part of people’s lives,” said Michael Coggins, co-founder of Holy Grail Steak Co. “Offering this option will provide a much smoother, more convenient purchasing experience for our loyal customers and in that process, we're excited to reward them with a discount. These also serve as great, hassle-free gifts for the steak-lovers in your life.”

Some of the products available for beef flights include Maezawa Beef from Ogata Farms, Sendai Beef, and Kobe Beef. 

Holy Grail said there is no contract and subscribers can modify or cancel subscriptions anytime. 

The entire selection of flights are available here.