MISSISSAUGA, ONTARIO — Maple Leaf Foods Inc. launched a series of new breakfast products designed to start consumers’ day with convenient, protein-rich ingredients without compromising on taste. The Breakfast Sandwiches and Breakfast Bites are available in eight flavor varieties under the Schneiders brand.

“Breakfast is the most important meal of the day, but many Canadians struggle to find time to prepare satisfying and nutritious food in the morning,” said Jitendra Sagili, chief innovation and food technology officer at Maple Leaf Foods. “We developed these delicious new breakfast products to address this unmet need in the retail market and provide consumers with convenient, high-quality and great-tasting breakfast options that are rich in protein and can be enjoyed at home or on-the-go.”

Schneiders Breakfast Sandwiches boast a savory combination of crafted meats, fluffy scrambled eggs and cheddar cheese served on an English muffin or a buttery croissant. They come in four varieties: Bacon & Egg Croissant, Bacon & Egg, Sausage & Egg, and Back Bacon & Egg.

The Breakfast Bites offer a low-carb, protein-heavy option for consumers in the morning. They also come in four varieties, including one vegetarian alternative: Bacon & Cheddar, Ham & Swiss, Sausage & Three Cheese, and Spinach, Red Pepper & Parmesan.

Schneiders new Breakfast Sandwiches and Breakfast Bites are now available in the frozen breakfast aisle at major grocery retailers across Canada.