The meal kit delivery company is the first to add the plant-based burgers to its menu.

Initiatives underway include direct-to-consumer sales and plant-based chicken.

Michael Foods will manufacture and distribute to foodservice and food ingredient customers.

The $100 million investment will go toward the company’s first plant-based production line in Asia.

Recipes for plant-based products rely on a variety of ingredients to achieve consumer-friendly taste.

Plant-based meat dollar sales rose 265% in March and April.

Both links and patties feature a blend of pea and rice protein.

Product appearance, especially meat color, is a meat department dilemma.

The $500-million investment will scale up the business and support new product development.

The plant-based sausage is available in classic and spicy varieties.